Mighty White Soap Co

Mighty White Soap Co

The Gentile Mercantile

Seife Ohler3 Comments

March has flown by, so much has been happening and I haven’t had much time to communicate. I’m making that time now as this is LONG overdue . The biggest happening this month was on March 14th when I received my NOT Kosher-Certified Certification from KosChertified. I’ve used this app to help me find the origins of my ingredients for months now and it has been a God-send. If you have any questions about what you are purchasing and bringing into your home, please download the app today! http://www.thekosherquestion.com/

I’ve added a line of razors and shaving brushes to our site after much work trying to find the best price point for the product while keeping an eye on origin. Parker Shaving filled the roll nicely. Excellent products! I do sell their products at their Minimum Allowed Pricing (MAP) to keep costs for my customers down, so those products will never be included in sales.

Next is the roll out of a new slogan, The Gentile Mercantile. I think it conveys what we do here at Mighty White Soap Co. and will allow us to hopefully expand into the future. I have a loose vision of what an old fashioned mercantile used to be, and want to invoke that spirit. Where we can look each other in the eye and trade goods, honestly, no need for small print. Just wholesome (perhaps) hand made items that support our families and help our children learn skills and trades. I don’t know if it’s possible but I would like to give it a try. To promote the idea, we are holding a Gentile Appreciation Sale - Coupon code GENTILEMERCANTILE will give you 25% off your soap order until the end of the month.

As March comes to a close so too does maple syrup season here, so hopefully I’ll have a little more time in the future to be around. We will be getting new chicks soon, I hope to post pics of them this spring and I will also be adding an additional two bee hives to our yard in April. Lots of work to do in early spring!

I’ve added some new essential oil soaps today; Lavender & Mint and Sweet Orange & Lime, both are soft and sweet. I have some Easter soaps curing on the racks and will have those out soon also. This Sunday I will have the maple soap posted! Are you ready for that!?!

I hope to hear from you!

- Seife, The Gentile Mercantile